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Manual submissions also help build the brand of your website. Manual submission does require extra work for optimizing a website’s information for the directory, but this extra effort gradually improves search engine rankings.

The time it takes for your website to get listed depends on the directory. The good thing about it is that many existing web directories have a ready submission form – you practically just copy and paste what you’ve written, although the ease of submission does not preclude website owners from writing great copy with a great sales pitch.

Automated submission software may not be able to submit to directories because it doesn’t have the blueprint of a directory’s structure of categories and sub-categories and if these are relevant to your website. When you submit manually, you tend to sieve through the categories and sub-categories of a directory to determine which ones are most relevant to your website.